Hunted & Stuffed
Vintage kimono cushions, obi pillows & luxury bolsters handmade with the finest silks.
"Flapjack have revolutionised social media for my business Hunted and Stuffed, allowing me to reach my niche audience quickly and very effectively. They are extremely good at what they do, very professional yet really friendly and helpful if I need guidance or advice on how to handle my social media or digital marketing in general. Their services have quickly become an essential part of my business and it’s success. Thanks Flapjack!"
Ellie Laycock. Founder, Hunted & Stuffed (September 2018).
Flapjack was tasked with helping create a structured approach to Hunted & Stuffed social media, making the use of each platform worthwhile and gaining a good ROI for the resources dedicated to them.
By creating and implementing a clear strategy suitable for this luxury product our first aim was to raise the brand awareness of Hunted & Stuffed on social media with the aim of attracting a greater follower base world wide.
As always our #visualfirst approach was incorporated and some eye catching photos and gifs were created to emphasise the brands unique luxury appeal.
Flapjack implemented a specific growth strategy to target potential followers who would be both engaged and interested in this type of luxury vintage homeware.
With a starting base of around 200 followers Flapjack has managed to organically grow this to over 8500.
Careful analysis of the data has provided us with insights into the followers behaviors and Flapjack has utilised this to achieve a high level of engagement.
To date: 209,000 Instagram Impressions
To date: 31,000 Instagram Profile Views
Flapjack further advised on converting H&S's website to an Shopify e-commerce website linking directly with the Instagram account enabling prospective buyers the simplest option to purchase product.
Further Google analytical data analysis showed that Pinterest was being underutilised and concise strategy was implemented to raise H&S's brand on this platform.
Original average monthly impressions of 1000 have subsequently increased to over 70,000!